Media Release -- San Francisco, CA, April 7, 2009 – VIZ Media, LLC (VIZ Media), one of the entertainment industry’s most innovative and comprehensive publishing, animation and licensing companies, has teamed with Makena Technologies, creator of the 3D social virtual world There.com, to launch a special new VIZ Media store within the popular 3D social networking destination. The store opened on March 26th and initially will carry a variety of virtual apparel inspired by the smash-hit animated property BLEACH, which There.com members can purchase to further customize the appearance of their avatars. Additional items inspired by other popular animated properties will be added in the near future. A complete catalog of the VIZ Media BLEACH items is available at www.There.com.

